Attract China Presenting at Boutique Lifestyle Leadership Symposium 2013
Evan Saunders, Co-Founder of Attract China, will be presenting on attracting FIT Chinese travelers during the Boutique Lifestyle Leadership Symposium 2013, October 23rd, in Los Angeles.
59% of Chinese tourists traveling to the US in the past year designated themselves as independent travelers (see China Daily article) – with group tours from China to America on the decrease, and independent travelers on the increase, this will be a presentation you do not want to miss.
Boutique Lifestyle Leadership Symposium, is an intimate 3-day affair of provocative discussions, renowned speakers, and exceptional networking, where BLLA(Boutique & Lifestyle Lodging Association) brings to life the Boutique and Lifestyle Hotel Sector to discuss current trends, opportunities, inspiration, networking activities, cultural diversity, and the emergence of hospitality on an international scale. Read more about Boutique & Lifestyle Lodging Association here.
Wednesday, October 23
3:00 PM – 3:30 PM
“Attract China” Vignette
Speaker – Evan Saunders; CEO, Attract China
How would you like to do business with the largest group of travelers through any society in the history of the world? This group spent $102 billion on international tourism in 2012. Evan Saunders, CEO of Attract China, reviews real-life practices hotels are utilizing successfully – and sometimes not so successfully, to engage and drive business from independent Chinese travelers. Who are they what channels they use, and how they research and book hotels from China. Learn the most cost-effective ways to attract the group that spends and travels like none other – The Chinese.